November, 2012
Do You Know Who Your Customers Are?
Do You Know Who Your Customers Are? This remains as a universal truth that consumers are God. So, the picture that prevails in the industry is that every marketer is busy in trying to figure out statistics about the consumers. But do these endeavors give sure shot answers to questions like – who are these […]
Tags: customer analysis, customer segregation, market research, segmentation, segmentation research
Posted in Data Analytics, Hot Topics, Marketing Analytics | No Comments »
Why is Predictive Analytics Gaining Vitality?
Why is Predictive Analytics Gaining Vitality? You will probably know that there was a time when predictive analytics was quite an unheard term, and professionals and mathematical enthusiasts literally had to fall on their feet to convince the business owners why implementing it will act as a booster for their business. But now the scenario has […]
Tags: Business analysis, business planning, marketing strategy, predictive analytics
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Relation between Business Analytics & Predictive Analytics via Our Case Study
Relation between Business Analytics & Predictive Analytics via Our Case Study Who doesn’t know that analytics is now one of the most commonly heard key buzzes of the industry? To be specific, Predictive Analytics is gaining the most importance these days as the business entities feel that the ability of predicting consumer behavior and forecasting […]
Tags: analytics, BA & PA, business analytics, data analytics, Matlab, prediction model, predictive analytics, R, SAS, SPSS, statistical saftware
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Is your Prediction Model giving the Right Results??
Is your Prediction Model giving the Right Results?? When you take into account real world events, such as forecasting probable award nominees or outcome of elections, predicting tools becomes the only measure. So, prediction market is an important tool to assist the corporate, governments and various agencies to base their future plans and events and […]
Tags: data, market forecast, Prediction market, prediction models, predictive analytics
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Immense Opportunity in Healthcare Analytics
Immense Opportunity in Healthcare Analytics Overwhelming news is that the contribution of healthcare to the global economy is a staggering $4trillion. The healthcare value chain features numerous players with manufacturers at one end and buyers at the other extreme. Healthcare includes treatment of physical as well as mental ailments. It starts from diagnosis of the […]
Tags: health care analytics, healthcare back end support, healthcare value chain, outsource healthcare services, pharmaceuticals
Posted in Hot Topics, MQ Services | No Comments »