market analysis

Increase Your Selling Potential by Investing In B2B Demand Generation

Introduction: If your boss one day asks for a new demand strategy, i.e. you have been tasked with the responsibility of creating demand for the goods/services your company specialises in, chances are, that your current b2b demand generation strategies aren’t working well. What would you do in such a situation? Would you propose to draft […]

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Barriers to Market Research – How Professional Firms Can Help You

B2B market research – An Introduction: B2B market research is vastly different from B2C market research and both present their own unique challenges. Eventually both kinds of research are partaken to evolve business strategies.  In this regard market research typically falls into two broad categories namely qualitative research and quantitative research. Quantitative research requires accurate […]

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THE TORTOISE AND THE HARE – A BUSINESS STORY

We are all familiar with the story of the tortoise and the hare, aren’t we? Like how the hare challenged the tortoise to a race, how the tortoise accepted and finally how the tortoise won the race? Theoretically, it should not have been possible for the tortoise to win. All the odds were stacked against […]

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Get your new SEO

Content marketing is the new trend of digital marketing and it is expected to play an even bigger role in 2016. Developments in creative, publishing and targeting technology have made content formation increasingly accessible for all marketers. Content has become the new SEO. The world of marketing has changed dramatically for people who are running […]

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3 Major Strategies For Healthcare Startups!

Are you neglecting your health? How much does a healthcare industry manifest your day? Since, we don’t have adequate time to get a doctor’s appointment or to schedule exercise or follow a diet chart; we wish to get a help while we travel, or work, or on our leisure hours. For that there are various […]

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