Survey Data Processing & Analysis


Survey Data Processing and Analysis demands high level of expertise and years of industry exposure to tackle the practical problems that emerge from sensitivity of data collected through primary research. Our extensive experience in data processing and ability to analyze them professionally make us capable of providing our clients the apt insight of the market. We deal with the most critical projects that demands data cleaning and tabulation.

The data processing skills of Market Quotient find wide application in multitude of domains like Banking and Finance, Information Technology, Hospitality, Healthcare, Automobiles, Human Resource and Retail. In the past few years, we have successfully established ourselves as the leader in providing research outsourcing solutions. Equally comparable is our experience in survey data processing and analyzing, which includes ad-hoc projects, tracking omnibus studies, pen and paper projects, web based surveys, CATI, P&P, CAPI , Multi colony studies, and a lot more. Our major areas of expertise are as follows:

  • Capacity to deliver multitude of projects with the help of our highly efficient data research and analytics team
  • Ability to carry out multivariate estimation
  • Transformation of data using statistical software/tools
  • Development of statistical reports
  • Carrying out brand coding and open-ended coding, both manually as well as with the help of Ascribe
  • Provision of translation services for a range of European and Asian languages

We at Market Quotient always remain updated about the programs, languages and software in Survey Data Processing and Analysis that will help us in achieving high rate of professionalism in rendering the best services to our clients. Our professionals believe that each business will have a specific requirement that would be very different from another client’s organization. Hence, the design and development for surveys and data processing is done with respect to the client specifications. Thus, mention must be made of the technologies we use to achieve cutting edge solutions. These are mainly WinCross, Excel, Quantum, Access, Quanvert, MS-SQL, Dimension, SPSS and SAS. We have the confidence of decoding and executing the most critical projects in survey research with high rate of precision so that our clients always remain satisfied with our services.

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