Social Media Monitoring

Following the immense presence of social media in our daily life, enterprises are also accessing this platform to reach to their maximum number of target clients. Every sector now days have their specialised online marketing team as customers rely on social media to gain insights about products and services. Therefore, the importance of monitoring or analysing of social media is utmost important today. Gathering data from stakeholder conversations on digital media and processing into structured insights leading to more information-driven business decisions is termed as Social media analytics.

Market Quotient’s social media analytics process focuses on industry guidelines and certain protocols so as to make them reap benefits of current technological up-gradation. Our advanced social media monitoring and analytics tools help clients to extract business-changing insights from social conversations which enables them to make smarter decisions and that too in real time.

For social media monitoring services, we follow process including monitoring, analysing and reporting. With years of experience in providing exceptional social media monitoring services to corporate houses, individuals and SME’s worldwide, we have become an obvious choice for many.

Social Media Monitoring include

We guarantee to take your online presence to the next level owing to our talented bunch of individuals who have the expertise to plan and implement out of the box social media strategies for continued growth and success.

  • Create and manage corporate page on various social media platforms.
  • Publish well researched contents and promote them.
  • Suggest and implement strategies for improved traction.
  • Create, monitor and adjust advertisement campaigns according to desired results.
  • Provide real time monitoring and analysis of news, updates, comments, discussions, or reviews of brands, services, products, company or executives.
  • Provide sentiment & polarity analysis on topics, keywords, trends or product reviews.

Related Offerings

Explore some of our related services here:

Business Consulting

Financial Research

Marketing Support

Remote Executive

FAQ on Social Media Monitoring

Collecting data from social media sites and blogs and evaluating that data to make business decisions is known as Social media analytics or SMA.

  • Set your social media goals
  • Define your target market
  • Conduct a SWOT analysis
  • Analyze your competitors
  • Outline your company's available resources
  • Critique your website
  • Perform a social media audit

The process of tracking conversations around specific topics, keywords, phrases, brands or industries, and leveraging is called social insights.

Some useful monitoring tools for social media are:
  • Reddit Keyword Monitor Pro
  • Streamview for Instagram
  • Hootsuite Syndicator Pro
  • Reputology
  • Hootsuite Insights
  • Brandwatch
  • ReviewInc
  • Synthesio

Boosting the online presence of a company by integrating social media, search engine optimization techniques and blogging into a brand’s identity is the core responsibility of a social media analyst.

The process of monitoring digital conversations to understand what customers are saying about a brand and industry online is called social listening.