As we approach the end of our second year of COVID-living, most companies, large and small, are navigating through difficult and unexpected times. They will need all the assistance they can get to meet the problems that 2022 may bring. From major board decisions to day-to-day operations, they are increasingly relying on data to make decisions. And they’re increasingly investing in complicated business intelligence analytics solutions without realizing some of the promised benefits.
Why? Because they are still unable to obtain the information they require when it is most critical. As data becomes more important to every business user, from the C-suite to field personnel, democratizing data has become the business intelligence analytics industry’s trendiest topic.
The following trends for 2022 have been identified, but they all boil down to one thing: making data more available to everyone. This is the long-term trend for 2022 and, we believe, the years ahead.
A SINGLE SIZE DOESN’T FIT EVERYONE:
Over the last few years, corporate leaders have grown more dissatisfied with their second-generation business intelligence analytics solutions. The powerful and complicated systems that their IT teams portrayed as the finest method to examine and manipulate data, are the very tools to which they’ve devoted large budgets. What went wrong?
These tools are ideal for data specialists who want to study and evaluate their company’s data patterns, but they’re too difficult for non-experts to use. The learning curve is too steep even when full training sessions are provided. As a result, business customers discover that they must go via data gurus to obtain the figures they require for any but the most basic analyses. They are discouraged from using data to make the majority of their day-to-day decisions because of its intricacy. It stifles analytics adoption, and despite years of utilizing such technologies, most businesses are still not as data-driven as they’d like to be.
The year 2022 will be remembered as the year that businesses realized that “one size does not fit all”: technologies designed for IT and data teams are not appropriate for business users who require assistance in accessing data.
GUIDED BUSINESS ANALYTICS ARE ON THE RISE:
In 2022, what will be the most significant problem for analytics? Actively assisting business users in important decision-making. The business intelligence analytics industry will shift away from powerful but free-form solutions that leave the business user to figure out what’s this means on their own and toward data support. Guided business analytics is a type of analytics that tries to make data navigation and comprehension easier for any user.
Uncontextualized reports that are impossible to comprehend by the untrained eye will be obsolete. The year 2022 will be remembered as the year of contextualized data. End users are less likely to see data that lack the information they need to properly comprehend what’s going on: titles, glossary definitions, and explanations. To create an engaging narrative with their data, the most performant business intelligence analytics dashboards on the market will incorporate these components into their UX.
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Also Read: 4 Top Intelligent Automation & RPA Trends in the Post-Covid World of 2022
