Business Research

  • February 1, 2024
  • admin

Optimizing Outsourcing: A Guide to Virtual Assistants

In today’s dynamic business landscape, the quest for efficiency and cost-effectiveness is more pronounced than ever. A strategic solution gaining significant traction is the use of Virtual Assistants. This guide

  • December 8, 2013
  • admin

Techniques used in Market Research

Techniques used in Market Research Market Quotient uses the following techniques for conducting market research:- • ANOVA/ANCOVA • Association Analysis • Canonical Correlation • CHAID • Cluster Analysis • Conjoint

  • December 5, 2013
  • admin

Web Research is Crucial for Business Success

MQ’s Capabilities in the World Wide Web In the era of information proliferation, it is estimated that 93% of professionals with Internet access use the web to research products and

  • December 5, 2013
  • admin

Primary Research Fieldwork Capabilities

MQ’s Fieldwork Capabilities Market Quotient works through a network of field survey agencies which are specialized in undertaking fieldwork for various market and social research projects. This serves a dual

  • December 5, 2013
  • admin

CATI Capabilities of MQ

CATI Capabilities of MQ From the point of view of Infrastructure, Market Quotient, with its strong multilingual staff with more than 30 work stations, has successfully completed & continuously doing

  • December 5, 2013
  • admin

Quantitative and Qualitative Research Approaches

A research can be either of qualitative or quantitative type. While the former stresses on the level of excellence acquired by a project, studying and analyzing its features to a

  • November 25, 2013
  • admin

Market Research in Financial Institutions

The common consensus about financial institutions is that they serve as the medium linking borrowers and lenders in an economy. Few people are aware of the fact that these institutions

  • November 18, 2013
  • admin

Present Market for Cars

As per a very recent report by USA Today, the prices of used cars have hit the lowest ever levels among the past consecutive four years. It says that the

  • November 12, 2013
  • admin

Brand Research is a Must

Brand Research refers to the field of research that studies the responses of customers to the various product or service brands and their repercussions on the market. It involves both

  • November 6, 2013
  • admin

Analytics through the Google Glasses

Tech-lovers all over the world are presently very excited about the latest innovation in the world of technology – Google Glass. This device is basically very similar to a computer