What are the ways of Segmenting a Market?
What are the ways of Segmenting a Market? We generally use segmentation approach under two broad areas: 1) Consumer Segmentation: We can segment customer in the following parameter based on
- December 4, 2012
- admin
Brand Development Model: How & Why??
It is believed in the business circle that a brand possessing high equity proves to be an advantageous one for its owner. So, if your brand belongs to this genre
- October 10, 2012
- admin
A Basic Thought on Churn Analysis
Churn is an event in business when a customer stops buying or availing services of a company. It is also known as lapsing or defecting behavior. So, Churn Analysis is
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Recent Posts
- Using Analytics to Drive Growth: Key Metrics Every eCommerce Business Should Monitor
- 10 Reasons Why Virtual Administrative Assistants are becoming indispensable
- Finding the Right Outsourcing Partner for Your Ecommerce Business Operation
- Outsourcing vs. In-House: Why Outsourcing Ecommerce Support is Thriving in 2024
- Process, KPIs and metrics that matter in Accounts Receivable