research

  • December 5, 2013
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Primary Research Fieldwork Capabilities

MQ’s Fieldwork Capabilities Market Quotient works through a network of field survey agencies which are specialized in undertaking fieldwork for various market and social research projects. This serves a dual

  • December 5, 2013
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Quantitative and Qualitative Research Approaches

A research can be either of qualitative or quantitative type. While the former stresses on the level of excellence acquired by a project, studying and analyzing its features to a

  • November 25, 2013
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Market Research in Financial Institutions

The common consensus about financial institutions is that they serve as the medium linking borrowers and lenders in an economy. Few people are aware of the fact that these institutions

  • November 12, 2013
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Brand Research is a Must

Brand Research refers to the field of research that studies the responses of customers to the various product or service brands and their repercussions on the market. It involves both

  • October 9, 2013
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Current Trends in Retail Industry

The retail industry has seen quite a few hills and hollows in recent times. Despite the recession of 2008-09, people are splurging their resources on all sorts of goods and

  • October 1, 2013
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Outsourcing => Employment Even During Recession

During the Great Depression of the 1930’s, the greatest problem that was faced by the common mass was the utter lack of employment opportunities. With most of the businesses shutting

  • September 26, 2013
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Rise of Online Research Companies

With the advent of internet, we find many activities being performed online starting from online jobs, online discussion forums, online societies, online dating to online shopping! The range is really