Market Quotient

  • January 18, 2013
  • admin

What are the ways of Segmenting a Market?

What are the ways of Segmenting a Market? We generally use segmentation approach under two broad areas: 1) Consumer Segmentation: We can segment customer in the following parameter based on

  • November 10, 2012
  • admin

Immense Opportunity in Healthcare Analytics

Overwhelming news is that the contribution of healthcare to the global economy is a staggering $4trillion. The healthcare value chain features numerous players with manufacturers at one end and buyers

  • November 8, 2012
  • admin

Supply Chain Analytics

If you are eager to get a real time picture of the product movement in the consumer market then you have to keep a close watch on the manufacturer and