Brand Research is a Must
Brand Research refers to the field of research that studies the responses of customers to the various product or service brands and their repercussions on the market. It involves both
Analytics through the Google Glasses
Tech-lovers all over the world are presently very excited about the latest innovation in the world of technology – Google Glass. This device is basically very similar to a computer
Present Scene of Industrialization in India
The Index of Industrial Production (IIP) for India has recently shot up from 108.6 (2005-06) to 165.5 (2011-12). The country’s foundation in industries is held by a few strong profit-making
Affordable Health Care Act
In 2010, the present US President Barack Obama had introduced the Affordable Health Care Act. This act is said to have revolutionized the healthcare industry. Exactly, what does this act
Is Crime Analytics new Concept?
Yes, that’s right. Crime Analytics. Why not? After all, it’d be so great to have a system that predicts crimes-to-occur at a given place and given time, so that the
Movie Analytics, a great business prospect
Movie Analytics, a great business prospect Fortunately or unfortunately, films are no longer made for the sake of art, philosophy or content. Most of the film-making nowadays is done keeping
Effect of Social Media on the Financial Sector
The world has become smaller with the advent of e-communication means. Social media has made that world even smaller, connecting people across the globe. Many companies have begun to use
Intuition v/s Analytics
“Are you still using intuition to increase growth of your firm? If yes, are you really getting the results?” That’s the question I throw to the think tanks of industries.
Data Mining as a Job
Data Mining, Data Analytics, Data Science, Data Research etc. are a few words that can be oft heard these days when one talks about professional preferences. Rexer Analytics has been
Current Trends in Retail Industry
The retail industry has seen quite a few hills and hollows in recent times. Despite the recession of 2008-09, people are splurging their resources on all sorts of goods and