Intuition v/s Analytics
“Are you still using intuition to increase growth of your firm? If yes, are you really getting the results?” That’s the question I throw to the think tanks of industries.
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“Are you still using intuition to increase growth of your firm? If yes, are you really getting the results?” That’s the question I throw to the think tanks of industries.
Data Mining, Data Analytics, Data Science, Data Research etc. are a few words that can be oft heard these days when one talks about professional preferences. Rexer Analytics has been
The retail industry has seen quite a few hills and hollows in recent times. Despite the recession of 2008-09, people are splurging their resources on all sorts of goods and
When we talk about “market research”, we basically refer to the gathering and analysis of information about the movement of products and services from the producer to the consumer. Before
During the Great Depression of the 1930’s, the greatest problem that was faced by the common mass was the utter lack of employment opportunities. With most of the businesses shutting
According to a recent survey conducted by “Times Jobs” – a widely known jobs portal website – on the most demanded job roles, “Analysts” topped the chart. Clearly, Analytics is
What is “Big Data”? In our world, with every passing day, amount of data increases and so is the complexity of this data. The term “Big Data “ is used
Retail sector is one of the most prolific sectors contributing significantly to a country’s GDP. But, the retail industry has seen innumerable ups and downs due to the global economic
Who does not know about the immense acceptance of market segmentation studies among the research communities? But even then it becomes a challenge for some organizations to implement the same
This remains as a universal truth that consumers are God. So, the picture that prevails in the industry is that every marketer is busy in trying to figure out statistics