Business Research And The FMCG Industry
We use a variety of miscellaneous products in our day to day life. Some of them are durable products while the rest are non-durable products. Durable products are those that
One step ahead with the finest Data Analytic Services
One of the most important testimonial, organizations instill within themselves is not only to understand their business, but to also drive their business forward. Everyone has data, but the key
GROWTH PLAN FOR SMEs
Businesses grow by fits and starts. You cannot expect a business to mushroom overnight. It takes pains for a business to make it big. There are certain businesses that don’t
THE TORTOISE AND THE HARE – A BUSINESS STORY
We are all familiar with the story of the tortoise and the hare, aren’t we? Like how the hare challenged the tortoise to a race, how the tortoise accepted and
Change the Game
Is your marketing strategy good enough to change the game? Can you outperform your competitors? Can your brand competitively differentiate from your competitor’s brand? Can you engage customers across the
Myths of Market Research
You might be managing an existing brand or launching a new product or service, but getting to commercial success is daunting. Sometimes you just need proper guidance before you can
Smart Socks by Netflix
Have you ever been fallen asleep while watching your favorite TV series? Then you should probably get socks that pause your show when you fall asleep. Netflix has built socks
To Serve The Massive Open Online Course Market
‘MOOC education is survival of the fittest. Every student is just one insignificant data point while the course is running. You perform well, perform poorly, struggle, drop out – no one cares.
Say No To Manual Open Ended Coding
You might be wondering what is Open Ended Coding? It’s nothing but the process of quantifying the data without losing the significance brought out in the open response,understanding the emotions
Current Scenario of Ice Cream Industry
The ice-cream market is emerging with new and unusual flavors, textures and fusions. A growing consumer base, product acceptability, and stiff competition are pushing operators to strive for competitive advantages