Author: admin

  • July 18, 2018
  • admin

Blockchain to Dominate Market Research Industry In 2025

A recent report published by the news agency ‘Reuters’, the blockchain technology outside cryptocurrency is expected to rise by over 60%. From identity management to online shopping, there are various

  • July 3, 2018
  • admin

Importance of a GDPR compliant survey platform

After the European Union implemented the General Data Protection Regulation (GDPR) on May 25th this year, the data processing industry has entered into a new era with this regulation. The

  • June 28, 2018
  • admin

Top Market Research Trends to Follow in 2018

Predicting the future is always prone to errors of guesswork and interpretation, a fickle science indeed. However, in business or specifically in market research, it is important to predict and

  • June 20, 2018
  • admin

Outsource Market Research- a win-win situation?

Experts across the globe unanimously agree that having first-hand information about the reason for consumers in choosing your product or services is essential for a new business to take off.

  • August 30, 2017
  • admin

Market Segmentation Based On Past Purchase

Division in the Marketplace: Segmentation is an essential way of dividing the market. It is an efficient technique too. Data reports show that segmented mails have a 50% greater efficiency