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Email marketing has always been an important channel in marketing procedure. This strategy is a must to any business today. Over the years, email marketing has undergone tremendous changes, especially
Division in the Marketplace: Segmentation is an essential way of dividing the market. It is an efficient technique too. Data reports show that segmented mails have a 50% greater efficiency
Introduction: Bonny wanted Clyde. The only problem was Bonny knew no one named Clyde nor was in touch with any man at that time. Bonny decided to go on e-Harmony
Introduction: If your boss one day asks for a new demand strategy, i.e. you have been tasked with the responsibility of creating demand for the goods/services your company specialises in,
What Is Customer Profiling? Many companies struggle with core marketing and operations strategies simply because they have not got their ideal customer profile in order. Even start-ups that have millions
Understanding Your Customers: Today, only knowing that your customers buy from you is not enough. In order to know your customers well, you have to get within the very fabric
Introduction: With the rising costs of postal and mail, companies rely heavily upon communication through email. This is an excellent strategy to keep in touch with current clients and to
Introduction to Web List Building: Prior to setting up miscellaneous business processes, it is very important that you understand the high significance of lead generation to your business’ success. It
Introduction: The Information Entry Service provided by numerous data processing companies is vital for any business whether it is big or small. It helps increase an organisation’s activities and conserve
Have a Mailing List of Your Own The standard method of developing a mailing-list is by catching the names and email addresses of everyone who purchases a service or reveals
