Market Research

  • January 12, 2016
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Say No To Manual Open Ended Coding

You might be wondering what is Open Ended Coding? It’s nothing but the process of quantifying the data without losing the significance brought out in the open response,understanding the emotions

  • January 8, 2016
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Current Scenario of Ice Cream Industry

The ice-cream market is emerging with new and unusual flavors, textures and fusions. A growing consumer base, product acceptability, and stiff competition are pushing operators to strive for competitive advantages

  • January 4, 2016
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HAPPY MUMMY!

Maternity leave policies portray a cherished story about how societies prioritize families. Working mothers always have an unspoken sense that they need to “buckle down” and prove that having a

  • December 29, 2015
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MAKE IT SOLAR

Few years’ back solar power was a groovy little niche industry in the broad field of energy generation. But few changes took place over the last couple of years which

  • December 24, 2015
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High Five for E- Commerce

Over the years e-commerce has evolved like all other digital technology and consumer-driven markets. The retailers are facing new challenges and opportunities with the growth in B2C e commerce. In

  • December 11, 2015
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Market Quotient high on alcohol project!

The global alcoholic beverage market is expected to experience an average growth of almost $1,370 billion by 2018. Due to a huge population base and rising disposable income the alcoholic

  • December 4, 2015
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Trends In Grocery Shopping!

We have seen a drastic change in the consumer packaged goods industry, which has defined itself digitally. We have seen the revolution which is more of silent evolution in the

  • November 30, 2015
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3 Major Strategies For Healthcare Startups!

Are you neglecting your health? How much does a healthcare industry manifest your day? Since, we don’t have adequate time to get a doctor’s appointment or to schedule exercise or

  • November 25, 2015
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Online Retail Market: Hear Out

As we are on the Thanksgiving week, I can’t help but think about how thankful the market research companies are to the internet prone retail companies. Since the online retailing

  • November 18, 2015
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INNOVATION AND PHARMACEUTICAL INDUSTRY

What is innovation? It is a copy and a redoing of a product in a newer way. Generic pharmaceutical industries know how to best use it the word “innovation”. Upon